Category: Sales & Marketing

Data Analysis Sales & Marketing

GPI 004 – Expand market leads; trace your current customers’ classifications to discover sales opportunities!

Use business classifications to find potential customers: In order to target your marketing efforts, you might try tracing current customers through their declared federal business classifications and categories (SIC and NAICS codes). SIC or Standard Industry Classification codes were established in 1937. The newer codes, (the NAICS codes, North American Industry Classification System) were established in 1997.