Share
Analyze sales by state and region. Do you have adequate sales personnel and or offices where your new potential customers are? The question is not adequate sales coverage for current customers but for the potential large market out there that you want to capture. Are you in that area or do you need to move your facilities and reassign personnel to those regions? When you look at sales results, also look at corresponding market size of all customers on the list and see which sales representatives can cover those potential customers? Are you adequately covered because if you are not, you will not be able to successfully earn more sales in those uncovered areas.
Log In to continue reading our in-depth analysis of this idea GPI 055 - Financial statistics...
