GPI 334 – Put up a memorable flashing sign in front of your building to sell the benefits of your business.

Build a flashing sign in front of your business that reaches those driving by. Make sure it has punch and is appropriate for conveying the benefits and not the boring features of your business. Here are a few examples to review.

Examples of ‘catchy’ flashing signs beneficial to your business:

• Dentist office: Here today, smile tomorrow.
• Manufacturer: Yeah, we can make that!
• Donut Shop: Donut pass our 2 for 1 special!
• Drycleaners: Don’t get taken to the cleaners:  Money Back Guarantee!
• Tax Preparer: Don’t give them any more than you have to!
• Hamburgers: Hot and ready! or We’ve Moving Our Buns for You!
• Service firm: Yeah, we’ve done that.
• Comedy Store: LOL